3 Things I Wish Every Service Based Business Knew About Marketing **** Introduction To Marketing Series 🎯 Learn how to create profitable marketing in this free marketing training series ➡️ https://www.youtube.com/playlist?list=PLxb4RhBMfU_FDfzNl1x0d-rrOA5cNEN2P
In this video I’m going to share with you three things I wish every service based business knew about marketing.
If you’re a service professional, coach, consultant, agency, or service provider and you want to get more clients for your business then this is for you.
You see, the way our clients make buying decisions today, hasn’t changed that much in tens of thousands of years.
While society has changed. Technology has changed. And everything around us has changed. Our brains, and our client’s brains, and how they work, really haven’t changed that much in the past tens of thousands of years.
When faced with specific triggers or inputs or situations, we all tend to react… pretty predictably.
We seek pleasure. We avoid pain. We like people who are like us, or who we want to be like, and we look to them to help us make decisions.
We trust authority figures. And we act congruently with who we think, and feel we are as individuals.
We hate the thought of losing something, being rejected, or missing out on something. And we like “new” and exciting and we get a dopamine hit from novelty.
Most interestingly though from a marketing perspective, is that our brains are hardwired for stories, examples, and connection. All of which lower a client’s defenses and make them more receptive to information and to your offer.
But there’s even more to it than that.
So… let me show you how it’s done.
#marketing #digitalmarketing #marketingstrategy
***PS – Whenever you’re ready, here are the 2 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/