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  • Ecommerce Store Owners Must-Have Email Sequences

    updated 1 year, 1 month ago 0 Member · 1 Post
  • SocialKings

    Member
    August 26, 2021 at 8:48 pm

    One channel that is more powerful than social media to acquire new customers. This channel has the highest engagement rate and ROI in terms of investment Greater than social media campaigns It is email marketing. The secret powerful tool used by multinational conglomerates and even the solopreneurs. Is email marketing part of your customer acquisition strategy? Are you not sure what emails to send to your customers? If your email marketing is not accounting for at least 20% – 25% (on an average) of your total revenue then there is always scope for improvement Emails for Ecommerce you can send to your customers ➤Up-sell and cross-sell emails ➤Can be used to segment the audience ➤ Digest-style newsletter around your industry (though this is more email every 2-3 weeks, rather than 2-3 emails/week) ➤ Product use ideas (“Cool ways to use X”) ➤User spotlight (“Here how or users are using X”) ➤Can try a weekly/daily single-product flash sale ➤Quiz funnels – Quiz to attract an audience and get their emails ➤Can break out restocks to a more staggered schedule – 75 items twice a week instead of 150 once a week -Daily/weekly single-item flash sales are still good -Sale reminder emails for your 2x a month sales. Do you use email marketing as a medium to acquire new customers? – by /hq/DigitalKanish – –

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