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  • ELI5: Cookies, Pixels and the iOS Update?

    updated 1 year, 6 months ago 0 Member · 1 Post
  • FrederickDanzoy

    Member
    May 28, 2021 at 5:48 am

    Can anyone explain like I’m 5 the ‘death of the cookie / pixel’ and also the iOS update. And how these things affect digital marketing. Specifically paid advertising channels. Questions include: How do cookies and pixels work for online advertising? What happens when you take these things away? How does this specifically affect marketing campaigns? What could be some alternative solutions to this in the future, short term and long term? I can’t quite wrap my head around all of this and how it affects things, so thanks in advance 🙂 – by /hq/olcap – –

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