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  • Facebook Ads for Niche T-shirt

     Teddy updated 2 years, 9 months ago 2 Members · 2 Posts
  • Teddy

    December 26, 2019 at 8:54 pm

    Hi guys, I have a t-shirt that I know for a fact sells well to a niche market (50 sales in a week through my community of 100k followers on IG). However, things are slowing down to the point where I’m only selling 2-3 tees a week. My profit margins are 5-10USD per tee.

    I’m looking to scale my sales with facebook ads to get 100+ orders and would like some advice.

    Budget: $100 a week (is this enough? my goal is to make a minimal 1.5x return on investment)

    Current Plan for Audience Target:

    – 1% lookalike purchases (24 events in the past 60 days)

    – 1% lookalike from fb community page followers (2k people)

    I have the following target strategies in mind to consider and was wondering if these have low or higher potential to convert:

    – 1% lookalike homepage (3k events in the past 60 days)

    – 1% lookalike product page content (1k events in past 60 days)

    – Interest Groups -> I have a bunch in mind but I’m not sure if it’s worth testing compared to lookalikes

    Please let me know your thoughts.

  • salman_ahmed99

    December 26, 2019 at 8:54 pm

    You should do split testing with $5 or $10 per day for 2-3 weeks and then scale the ad that got you most sucess 🙂

  • pushingon

    December 26, 2019 at 8:54 pm

    We tried the same but couldnt find the right audience. We just made different products for the ig audience and made more money that way. Looking intro fb again now

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