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  • Identical Reviews on Competitor’s Website

  • brianwebs

    October 29, 2019 at 9:03 am

    I work for a website that hosts consumer reviews and commentary about products (we do not sell these products ourselves). We allow visitors to our website to post reviews about products they’ve used. We have a few major competitors with identical business models. Trustpilot would be a prime example of a competitor. Many times, we invite the creators of these products to send visitors to our website and leave a review. However, I’m noticing that some products are receiving reviews that are identical to reviews found on competitor’s sites. I’m assuming that either: The product creator is directing customers to multiple review websites at once, and they are simply copying and pasting their review to the websites. The product creator themselves are copy-pasting the consumer review to multiple review websites. I have SEO concerns about duplicate content, or even how Google could potentially view us as “stealing” content/reviews if they somehow deem us as not the original source. What type of concerns should we have here if we choose to keep the reviews live? Should I be allowing these reviews to stay public on our website if I’m noticing the review being spread out to multiple websites identical to ours? – by hq overview yagthatbag – –

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