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  • MBA Student Seeking Ad Industry Overview

    updated 2 months, 4 weeks ago 0 Member · 1 Post
  • Jessica

    Member
    September 13, 2019 at 11:02 am

    Hi! As a part of my MBA program, I have been tasked with a consulting project for a Media Agency based in Chile. I have no prior experience in this industry and am hoping to find someone with experience that can help me better understand the industry. I am working on developing a 2YR business plan for my client and want to better understand: how the industry works how agencies identify target segments how agencies identify direct competitors how agencies price services what different services look like – by hq overview ng4503 – –

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