This video is part of HubSpot Academy’s free Content Marketing Certification Course. Learn more: https://bit.ly/2lWthR2
So, you want to create your content in a streamlined manner. Let’s jump into the five steps to building a content creation framework. 1. Conceptualizing content 2. Planning a timeline 3. Creating a workflow 4. Reviewing and editing content 5. Organizing and storing content.
Keep in mind: Your content creation framework should always be evolving. Your business’s goals will vary from quarter to quarter and year to year, so your content creation framework should align with those changes. On top of that, content marketing is always changing. Stay up to date on industry trends and best practices so that you can incorporate them into your framework.